I. Read chapter 19 and the United Airline Case. Prepare the following:
a. Write a crisis plan for United Airlines. Word requirement-300 words maximum. You cannot have less than 300 words; if you do not meet the word requirement, 10 points will be automatically deducted. This does not include the abstract or references.
b. In your plan, discuss these key terms: corporate identity, crisis management, and social influencers.
c. Use APA 6e format/style-double-spaced. Times Roman-12 point font. Submit to Turnitin/plagarism review. Do not exceed 30%.
d. The link to submit will be posted beneath the assignment as it was for the first assignment.
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